Why mortgage purchase apps are on a 22-week growth streak
Didier Malagies • July 8, 2025
Mortgage purchase applications are on a 22-week growth streak primarily due to a combination of improving market conditions, seasonal trends, and changing consumer behavior. Here's a breakdown of the key reasons behind the sustained growth:
🔑 1. Falling Mortgage Rates
- Mortgage rates have been gradually declining from the highs seen in 2023.
- Even small drops in interest rates significantly improve affordability, prompting more buyers to apply for loans.
- Borrowers are locking in rates with the hope that they’ve hit a local low.
🏡 2. Pent-Up Demand from 2023
- Many potential buyers delayed purchases during 2023 due to high rates and limited inventory.
- As conditions improve, backlogged demand is being released into the market.
🌞 3. Spring & Summer Buying Season
- The U.S. housing market typically sees a seasonal increase in purchase activity starting in spring and continuing through summer.
- Families prefer to move during school breaks, contributing to more applications in this window.
💼 4. Improved Inventory Levels
- While still tight, housing inventory has started to improve slightly in some regions.
- Builders are offering incentives and new constructions are increasing, drawing more buyers into the market.
📈 5. Confidence in the Economy
- A strong labor market and steady wage growth are boosting consumer confidence, encouraging people to buy homes.
- Some buyers are moving before potential rate hikes or home price increases.
💡 6. Shift Toward Homeownership
- Rising rents and lifestyle changes post-pandemic are pushing many toward owning rather than renting.
- First-time homebuyers are a large portion of this demand.
Summary:
The 22-week growth streak in mortgage purchase applications is being driven by lower mortgage rates, seasonal buying trends, improved inventory, and returning buyer confidence. While challenges like affordability and supply remain, these positive signals suggest a slow but steady rebound in the housing market.
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